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Luxe event | Versace fragrance launch

Nich recently attended the launch of the new seductive fragrance by Versace hosted by African Sales Company.

versace event


The setting: All white, picture perfect, panoramic Sea views.


The invitation: An evening of opulence and decadence with Versace.

The theme: Attraction, Desire, Passion

The Fragrance: Eros Pour Femme

The bottle: Crafted with the mythological codes of the Versace DNA. The gold Medusa, and the Greek key engraved on the edge, stamp their imposing authority on the bottle.


The campaign: Mythology comes alive in the campaign, Eros, the eternal god of love, encounters passion unknown when he meets a mermaid born from water. The power of their attraction is instantaneous.



Eros Pour Femme

The primal power of a woman, captured in a radiant, sensual essence.

A new legend from Versace, bursting with the passion of when Eros

meets his true love, Pour Femme – but who’s seducing who?

An invitation to surrender to desire, and to take control of life’s

unstoppable forces.

A fragrance of strength, individuality and seduction,

from artistic director Donatella Versace.

The fragrance will be available in stores from May 2015.